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KIDS & BABY CLOTHING · RETAIL

Your customer buys for 18 months and then disappears.

Kids' clothing has a limited lifecycle. If you don't extend the relationship, you always need new customers.

Moms buy when the baby is born and stop buying when the child grows.
I don't know what growth stage each customer's child is at.
I have size stock that doesn't move because it no longer matches my customers' children's ages.
I depend on baby showers and births to generate sales.
Take the free diagnostic

The real problem

Kids' clothing has a structural problem: the customer changes size every 3-6 months, but the purchase cycle lasts at most 3-4 years. Without a system that records the baby's birth date and anticipates the next size, you lose the sale to whoever does. And without a strategy to extend the relationship through siblings, gifts, and referrals, every customer has an expiration date.

WHAT GETS SOLVED

Digital Ecosystem

CRM with baby's birth date and current size. Size change alerts every 3 months.

Brand & Marketing

Automated campaigns by growth stage. Mom referral program. Cross-selling between siblings.

YOUR PROGRAM

LAUNCH
LTMLaunch Your Brand

For kids' brands that need digital presence, age/size catalog, and a mom acquisition system.

USD 1,500/month + VAT 21%Book
SCALE
ETMScale Your Brand

For brands already selling but need growth-stage CRM, automated campaigns, and referral program.

USD 2,500/month + VAT 21%Book

Prices are in US dollars. Invoicing and payment are in Argentine pesos, at the Banco Nación official (sell) exchange rate on the invoice date.

HOW IT WORKS

01

Book 30 minutes

Pick a time that works for you. No forms, no lengthy process.

02

Real diagnostic

We review your current marketing: what works, what doesn't, where money is lost and where the opportunity is.

03

Concrete plan

You leave with the next 3 concrete steps. If there's a fit, we start a 90-day cycle.

Your kids' brand can accompany every growth stage.

Find out in 8 minutes where the bottleneck is.

Take the free diagnostic

Find out in 8 minutes where the bottleneck is.

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External Executive Direction for Kids & Baby Clothing | Fractional cLevel